rickenbacker

The book follows Martin and Paul’s history of the golden era of Fender.

Announced in celebration of the brand's 90th anniversary this year.

Rickenbacker’s head honcho on partying with The Beatles, the guitar industry’s obsession with the past and the conservative business strategy that has ensured the brand’s survival.

The manufacturer urged customers to reach out to “any other” Rickenbacker dealer.

A real odd duck indeed.

Rickenbacker was not the first company with an electric 12, but when its models were taken up by The Beatles, The Byrds, and many more, the brand became synonymous with the big, bold jangle that this instrument could produce.

This early Ricky flagship is an extremely rare window into the rapidly evolving golden age of electric guitar.

We’re no strangers to retro Rickenbacker electrics and basses, but ancient Ricky amps are a great deal less common. We power up this small and affordable 1960 M-8 combo…

Johnny Ramone’s 1966 Rickenbacker 450 ‘Fireglo’ finish guitar is up for auction in an upcoming sale form RR Auction.

One of the world’s most individualistic brands refreshes a model that will forever evoke Paul McCartney.